What’s in a name? A guide to choosing a name for your new business, product, or web site
Let’s start at the very beginning (a very good place to start) - when you start a business, you get a one-time opportunity to choose a name for your venture - something that will make a really positive statement about your business the very instant it is seen or heard. A chance to impress…
…well, that’s the plan, but in many cases, choosing a name for your business is a little more haphazard, and often results in something a little less than inspiring.
Even if you’re already committed to your business name, keep the following methodologies and resources handy, so that when that day dawns when you have the opportunity for a do-over, you’ll be fully prepared.
